Check out this video of Evan Longoria:

Supposedly, his lightning quick reflexes saved the unaware reporter during the interview. While it is certainly a spoof, we don't get who would put up the cash to make the spot without some branding effort. It has viral quality but there should be SOMETHING to identify with. 

We decided we had to give it a ' brilliant' and 'not so brilliant' tagging. Idea great, missed opportunity dismal.

Entertaining spot none-the-less.