Brilliant Marketing Concepts

Angelina Jolie Markets New Louis Vuitton

Jun 16, 2011 07:43 PM EDT

Turns out the piece in Angelina's photo shoot is not new but a past favorite (likely to come back). While that may be true, we love the photo piece. Striking. Intriguing. Engaging. She opted for a natural look. Something extra was done to the photo because of some of her features. However, it is effective marketing. "People are not used to seeing Angelina in this situation," Beccar...

Tony Horton and Crew Are Marketing Machines

Jun 09, 2011 07:22 PM EDT

People are buying Tony Horton's products like crazy. As the pitchman, he has pushed in-home fitness to new levels. P90X is a huge success. The 52 year-old gets his audience jazzed and motivates them to great results. What's interesting, when they first started out, they couldn't get the programs to sell. Then, they decided to start adding home-made testimonials illustrating their 90...

Microsoft Begins Marketing Windows 8

Jun 02, 2011 07:31 PM EDT

Microsoft has just unveiled its Windows 8 OS. It is different than what we're used to for a desktop. It feels like a device OS. It feels like a wise shift for them as the OS market competition becomes more fierce. Watch and see what you think

Girl Scout Cookies: From Inception into a Marketing Machine

Mar 30, 2011 11:41 AM EDT

Over the decades, the Girl Scout program has created an empire in the cookie market. Once starting out as a simple project in one troop, it is now a $700 million revenue stream to help young girls fund their organization and activities. In recent years, the national organization has grown it's cookie business to the point that the major cookie producers had to either partner up or get left behin...

Successful Facebook Social Media Marketing

Mar 09, 2011 10:31 AM EDT

There has been a lot of hype recently about social media marketing, specifically in regards to Facebook. Companies and personalities all over are jumping on the band wagon and creating their Facebook page. In fact, its rare anymore that I go a day without seeing the Facebook logo with some company asking me to be their friend or fan. We wanted to see if Facebook lived up to its hype, and I'm hap...

Most Profitable Movies of 2010

Feb 19, 2011 01:58 PM EDT

Blockbuster movies are not always the most profitable. Sure, Toy Story 3 earned the most money in 2010 with a staggering $1.06 Billion dollars, but it wasn't the most profitable movie. Not by a long shot. In fact, you'll see that some of the smallest budget movies have the best return. After looking at the top 50 movies of 2010 compiled by Box Office Mojo, the results are surprising. Studios rec...

Teach your kids to build a business instead of working in fast food

Feb 16, 2011 12:46 PM EDT

When I was a teenager, like many of my friends, I worked for McDonald's. I'd often work late on school nights, which made me dead tired the next day during school. Of course, I made minimum wage for 9 months and then got promoted to "trainer", which gave me a 10 cent raise. The realization of working hard for almost a year for a 10 cent raise woke me up. I quit the job and focused on s...

Coca Cola Brand Recipe Revealed?

Feb 15, 2011 03:27 PM EDT

It's possible one of the most influencial and successful brands of all time has seen one of its closest secrets released to the wild. Coca Cola has kept its recipe extremely secret - to the point it has become folk lore. Today's news highlights a rare find revealed in a piece of journalism with a rare photo of the suspected notebook containing the original recipe. "The Journal-Constitution...

Is 4G Really 4G? or Is It Desperate Marketing?

Feb 09, 2011 01:30 PM EDT

The mobile industry's move from 2G to 3G was calculated. It was based on industry standards and somewhat easy to verify based on those standards. The jump to 4G network speeds has not been nearly as compliance based. Desperate operators hoping to acquire 4G early adopters have jumped the gun by releasing devices and marketing campaigns claiming to offer 4G speeds. None of the carriers guarantee...

Disney Marketing to Babies

Feb 08, 2011 11:25 AM EDT

Imagine a world where every scrapbook, baby book, wall-hanging frame has a set of mouse ears protruding from every picture. Sound far fetched? "Late last month, the company quietly began pressing its newest priority, Disney Baby, in 580 maternity hospitals in the United States. A representative visits a new mother and offers a free Disney Cuddly Bodysuit, a variation of the classic Onesie....
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