When I was a teenager, like many of my friends, I worked for McDonald's. I'd often work late on school nights, which made me dead tired the next day during school. Of course, I made minimum wage for 9 months and then got promoted to "trainer", which gave me a 10 cent raise. The realization of working hard for almost a year for a 10 cent raise woke me up. I quit the job and focused on s...

The Verizon iPhone hasn't been the smashing hit that AT&T saw. However, Verizon is making its mark. Early news reports suggest: VZW sold out their stock in 13 hours to existing VZW customers Estimates range from 250,000 to 1,000,000 units sold 2.5 million AT&T customers are expected to defect Brilliant moves by AT&T to Defend the Exodus Early upgrades in advance of the VZW launch Ren...

Imagine a world where every scrapbook, baby book, wall-hanging frame has a set of mouse ears protruding from every picture. Sound far fetched? "Late last month, the company quietly began pressing its newest priority, Disney Baby, in 580 maternity hospitals in the United States. A representative visits a new mother and offers a free Disney Cuddly Bodysuit, a variation of the classic Onesie....

Recently, my son and I were playing a skateboarding video game. In the game, we were skating in a park and I noticed some company logos painted on the sides of different ramps, walls, and other surfaces. I asked him if those were real skateboarding companies. He smiled and named off all of them along with what they sold and how cool they are. What a great concept! For companies that make product...

This one speaks for itself. We think it is brilliant. AlphabetPhotography releases a viral hit performed by an opera group in a food court in a mall. The results are millions of impressions as every inbox will be graced with a link to this campaign: Nothing like a viral web campaign to drive a huge number of impressions and conversions from excited viewers

My Market Toolkit is online marketing and business conversion software for small to medium-sized businesses. My Market Toolkit is an online platform that offers marketing and business conversion software as a service (SaaS) for small to medium-sized businesses. The platform helps you drive revenue and business as well as manage its operations. My Market Toolkit software services are supported by...

During The Oprah Show's 24th season kickoff party, Harpo staff and more than 20,000 people pulled off a massive surprise for an unsuspecting Oprah. The entire crowd performed a choreographed piece to the Black Eyed Peas' "I Gotta Feeling," and Oprah was not only shocked, she was thrilled! Award-winning director Michael Gracey says the interaction between the Black Eyed Peas and the cro...

June 27, 2007 marked the launch of one of the most hyped, successful product launces in history - the original iPhone. Today marks the launch of the 3GS. Improvements include: Multitasking Folders iBooks Improved phone Many of the other staple features will also receive enhancements. One of the marketing highlights to point out is the effectiveness of their web presence. Their carefully sculpted...

We all know technology is developing at a VERY rapid rate. This video titled "Did You Know?" illustrates some of the stats current as of 2009: What's most fascinating is the social enhancements/implications of such rapid technology change. Marketing methods have become social and overbearing in many cases. Cutting through the clutter and defensive filters has become one of the greatest...